Virtual Worlds Research: Global X Local Agendas

Authors

  • Gilson Schwartz University of S

DOI:

https://doi.org/10.4101/jvwr.v1i2.358

Keywords:

virtual worlds, Brazil, global, research agendas

Abstract

This is a brief essay, we call "think-pieces", designed to stimulate a discussion on a particular topic. For this series of essays we propose the following question: "Consumer behavior in virtual worlds, is it really any different to the real world, or is it simply a case of 'old wine in a new bottle'?"
Cover of 2nd Issue

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Issue

Vol. 1 No. 2 (2008): Consumer Behavior in Virtual Worlds

Section

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License

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